Nanboya Celebrates the Grand Opening of its Second Hong Kong Office in its Central District

The Valuence Group offers life-changing value tailored to all our stakeholders, encouraging every person in the world to live true to yourself. Valuence Group company Valuence International Limited (Headquarters: Hong Kong Special Administrative Region of the People’s Republic of China; Representative Director and President: Susumu Muguruma) has announced that luxury brand item buying business Nanboya has opened the NANBOYA Central Office, making it the brand’s second location in Hong Kong.

Hong Kong’s Second Nanboya Office Opens in its Bustling Central District

Nanboya’s first office in Hong Kong opened in Tsim Sha Tsui on the Kowloon Peninsula in July 2019, enjoying use from a number of customers on a daily basis. Further, its new customer acquisition from repeat customers and their introductions has grown to more than 40% of total. We believe this is because Nanboya’s customer service, which boasts the highest overall customer satisfaction* in Japan, has been accepted by the people of Hong Kong. In addition, many customers come to Tsim Sha Tsui’s Nanboya location from Hong Kong Island, where we have opened this second Hong Kong location in the Central District, a more convenient location for these customers.

Central offers The Landmark, a spot replete with luxury brands, and the SoHo area, called the hub of art and fashion. We believe that this district offers a metropolitan area bustling with traffic from highly-attuned people of all demographics, with high affinity to the user segment of the Nanboya brand. Like its predecessor, this second Hong Kong location will provide tailored customer service to each individual, seeking to promote the spread of the
smart lifestyle proposed by Nanboya not only in Tsim Sha Tsui, but also in Central.

(*) Overall satisfaction according to a survey by JMA Research Institute in 2018

About NANBOYA Central Office

The NANBOYA Central Office’s design concept is that of a modern, hotel-like comfortable space, seeking to offer a space
where guests can relax during their time in the office. Even in the incomparably bustling Hong Kong Island, it provides a
cozy and luxurious space.

Identifying Regional Characteristics and Continuing to Expand Worldwide

In addition to this new opening of the second Hong Kong office, the Group is preparing to open overseas offices, primarily in Southeast Asia, in order to purchase goods in a way that meets the needs of each region in cooperation with local partners. With the aim to open 30 overseas buying offices by FY2025, we will continue to conduct field surveys in the interest of continuously expanding our buying locations. In this way, we will launch Nanboya offices in regions around the world while exploring purchasing methods suitable to the particular characteristics of each region, simultaneously working to spread reuse culture.

■Buying Office Overview

  • Office name: NANBOYA Central Office
  • Grand opening: Thursday, December 17, 2020
  • Location: 18F Stanley 11, 11 Stanley Street, Hong Kong
  • Business hours: 11:00 AM to 7:00 PM (local time)
  • Eligible items: Luxury brand items (watches, bags, accessories)
  • Language support: English, Cantonese, Mandarin, English
  • SNS: Facebook – @Nanboya.HongKong
    Instagram –

Valuence International Limited
・Established: November 2008 (Group established: September 2015)
・Representative Director and President: Susumu Muguruma
・Head Office: 7F&8F, Nathan Hill, 38 Hillwood Road, Tsim Sha Tsui, Kowloon, Hong Kong
・Business Lines: Purchase and sales of luxury brand goods, precious metals, gems, etc.

Valuence Holdings Inc. (Available only in Japanese)
・Securities Code: 9270
・Established: December 28, 2011
・Representative Director: Shinsuke Sakimoto
・Head Office: Shinagawa season terrace 28F, 1-2-70 Konan, Minato-ku, Tokyo, 108-0075
・Business Lines: Conducts group business management and support, strategic planning, and other functions to maximize corporate value.

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